Job Description
Alexbank Egypt is currently recruiting for the role of Digital Acquisition Officer
Duties and Responsibilities
Your main responsibilities in this role include the following:
Formulate and develop acquisition strategies to drive business growth on digital platform.
Manage penetration level of digital services across segments
Drive transactional frequency and average revenue per customer
Plan and implement various end-to-end acquisition/usage marketing campaigns and liaise with product teams to drive product sales in digital channels.
Coordinate with internal and external stakeholders for ensuring the efficiency and effectiveness of marketing campaigns.
In addition, monitor the performance of marketing activities based on performance data and provide recommendations on digital marketing strategies.
Job Requirements
Minimum 3 years of experience in digital acquisition, preferably Banking / Financial institutions.
Strong analytical, interpersonal and communication skill
