• Gulf Bank of Kuwait Jobs | Management Associate - Public Relations & Events

    Gulf Bank of Kuwait Jobs | Management Associate - Public Relations & Events

    Location: Kuwait
    Published:

    Job Description

    Gulf Bank of Kuwait is currently recruiting for the role of Management Associate - Public Relations & Events

    To plan and execute agreed promotional activities and events; To ensure the standard GB corporate image is met and maintained through strategic promotional and merchandising activities.

    Duties and Responsibilities

    Your main responsibilities in this role include the following:

    • a) Events / Promotions / Merchandising Activities:

    • b) PR strategy: Support the execution of the approved PR plans.

    • Plan, develops, prioritizes, and implements events / promotional project plans according to departmental strategy/ business plans.

    • Negotiate contracts and maintain relationships with preferred vendors / external companies / advertising agency.

    • Compile estimated costs and submit budgets to the Assistant General Manager of Corporate Comms for approval

    • Make reservations and bookings for promotional events and coordinate shifting of marketing materials, setup, staffing and layout plans accordingly.

    • Sets up sales meeting and press event schedules, organize materials, review itineraries, and book venues and service requirements.

    • Coordinate registration and payment procedures and corporate sponsorship activities.

    • Organize catering requirements, room booking and communication equipment setup.

    • Identify problems and determine appropriate responses / solutions

    • Sets-up marketing material whenever possible

    • Document all activities with pictures and shares learning’s for future activities

    • Submit a post analysis report to the assistant general manager of external communications.

    • C) Managing Events (All Draws)

    • Plan, organizes and manages all draws in coordination with segment managers and Marcomm team.

    • Coordinates the set up, layout and event’s requirements accordingly.

    • Responsible for executing the official signing process with Ministry.

    • Distributes all results to key business areas.

    • D) Operating Environment

    • Interacting with all Branches.

    • Interacting with all Marketing Team.

    • Interacting with key business areas e.g. Retail / HR / DS.

    • Interacting with external companies and vendors.

    • E) Communications And Working Relationships

    • Reports to the Assistant General Manager of Corporate Communications.

    • Works closely with PR, Segment Managers and Marcomm team to ensure standardized corporate image is maintained through all events.

    • Daily contact with Segment Managers to ensure timely execution of promotional events.

    • Establish key contacts with outside companies / vendors

    • F) Framework, Boundaries And Decision-making

    • Approval of promotions and special events to be obtained from Event and Segment Managers.

    • Preparation of contracts / payments / budgets.

    • Responsible for disbursement / movements of marketing material to branches and event locations.

    • G)Sponsorship

    • Implement corporate image guidelines to promote uniformity and a solid image.


    Job Requirements

    • Bachelor's Degree in business management preferably in Marketing

    • Good knowledge of event management

    • Experience in a similar role in a banking sector.

    Job Details

    Company: Gulf Bank of Kuwait

    Employment Type: Full-time

    Job Location: Kuwait City, Kuwait

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