Job Description
You will be offered an internship in a multi-functional Brand team - organized around the brands that we sell in Egypt (Ariel, Pampers, Gillette, OralB, Head&Shoulders, …) - consisting of managers with different functional expertise and background (Brand Management, but also Sales, Finance, Product Supply, Advertising and Media agencies)
Our brand management philosophy can be summed up in a simple concept: “Consumer is boss”, and we believe we have 3 moments to win with consumers’ preference:
when they browse for your product on the internet,
when they choose to buy our product in the store and
when they use it at home.
These are what we call the ‘3 moments of truth’. The first two moments is what we focus on when we market products.
Benefits and Offers
Responsibilities as of Day 1 – you will feel the ownership of your project from the beginning, and you will be given specific projects and responsibilities
Recognized state of the art marketing skills – you get to test your marketing knowledge and management abilities in real-life situations and obtain insights into the world of brand & business management
Continuous coaching & mentoring– you will work with passionate people and receive both formal training as well as day-to-day mentoring from your manager, likely a Brand Manager
Dynamic and respectful work environment – employees are at the core; we value every individual and encourage initiatives promoting agility and work/life balance
Paid Learning Experience: We treat you like a real full time employee, not only in terms of the responsibility you take on, but also by providing you with a competitive monthly stipend.
Just So You Know
The duration of the internship will be spread over the course of 12 to 16 weeks (January to April 2021) depending on the student's availability university schedule
This is a virtual winter internship program and while we expect at least 50% time to be spent working virtually, the interns can come to office if there is a need
As an intern, you'll receive an internship allowance
Duties and Responsibilities
Your main responsibilities in this role include the following:
You will Co-lead a new launch or evaluating the current strategies of a brand or product.
You will Lead monthly market & brand analysis, capture input of multi-functional team to recommend corrective actions for a specific category/initiative
You will Work on the design & execution of brand campaigns (media, digital, CRM, instore, PR). Lead campaigns briefs (regional campaign localization or local campaign build up) & follow up on execution
Co-leading the digital marketing on your brand (visibility, content, local partnerships, eCommerce etc).
Co-developing Market and Initiative Reviews. Organize internal events.
Job Requirements
Currently Enrolled 3 Rd And 4 Th Year Bachelor’s Students OR Currently Enrolled 1 St And 2 Nd Year Master’s Students Who Studying towards a bachelor degree in Business or Engineering
Egyptian Nationals
Committed to spend min. 3 months during their internship
Passionate about marketing
Can manage a virtual internship with agile working hours along with their ongoing semester
Are born leaders, are hardworking and are passionate to make things happen
Know how to collaborate well across teams and business partners
Have a strong interest and passion for Brand Management
Like to bring creativity & innovation to the work
Have strong analytical and critical thinking skills
Can show evidence of achievements in academic and/or non-academic activities
