• BAT Internship | Brand Marketing Intern (5,000 AED) UAE

    BAT Internship | Brand Marketing Intern (5,000 AED) UAE

    Location: United Arab Emirates

    Job Description

    Brand Marketing Internship

    The role is responsible for maximising brand potential by supporting the Brand Operations Manager in recommending and developing consumer centric Brand Marketing strategies, and by implementing the activities required to achieve these strategies, which cover product, packaging, pricing, and communication touch points, in accordance with budget, time frames, portfolio strategy, and overall company objectives.

    SALARY RANGE 5,000 AED per month.

    Duties and Responsibilities

    Your main responsibilities in this role include the following:

    • Recommends and supports in the development of copy, distribution, merchandising, promotional, media, and communication strategies according to consumer insights information and in line with company objectives

    • Follows up on emerging market and business trends, supports in the initiation of ad hoc research projects, prepares research briefs, agrees research methods with the research team, supervises test material, attends focus group discussions, analyses research results, prepares research summary and action plans

    • Supports the brand operations manager in developing and completing all levels of brand plans

    • Contributes to the delivery of brand volumes

    • Responsible for developing promotions / activities stipulated in the brand plan

    • Responsible for briefing advertising agencies

    • Responsible for handling communication between brand marketing and trade marketing / end markets to ensure the cycle plan is effectively executed

    • Support with preparing, updating, and completing the following various reports and plans

    Job Requirements

    • Fresh graduates (Bachelor’s or Master’s degree) from the field of marketing

    • Excellent communication and interpersonal skills

    • Creative approach and “outside the box” thinking

    • MUST be on the own visa (student or parents)

    • MUST be available full-time


    • Up to 1 year of brand marketing experience

    Job Details

    Company: British American Tobacco (BAT)

    Employment Type: Internship

    Job Location: Dubai, United Arab Emirates